RLS Cleaning Services

A faster, stronger website for a cleaning company

Rebuilt service and location pages, technical SEO fixes, and fresh blog content for RLS Cleaning Services.

Client website homepage built by Longline Digital
THE CHALLENGE

Where things started.

The site had broken phone and email links, leftover placeholder text, heavy images, a duplicate H1, and thin service and location pages. Lead tracking wasn't set up.

WHAT I DID

The work.

Fixed the basics

Repaired broken phone and email links, fixed the schema phone number, removed placeholder text, and compressed images.

Rebuilt key pages

Rewrote 9 location pages and expanded 11 service pages, with internal links between them.

Technical SEO

Fixed the duplicate H1 and layout shift, added hours and Google Business Profile to schema, built a 37-page sitemap, and requested indexing.

Content & tracking

Set up GA4 lead tracking, renamed 49 images with alt text, and kept the blog on a 2-posts-a-week plan.

RESULTS

By the numbers.

57→65

Mobile speed score (home)

20

Service & location pages rebuilt (9 location + 11 service)

49

Images optimized

7

Blog posts live

Rankings climbing week over week (client-reported).

TIMELINE

How it came together.

1

Oct 7: Audit fixes for links, schema phone, placeholder text, and image compression.

2

Oct 12: 9 location pages rewritten and 11 service pages expanded.

3

Oct 12: Schema, sitemap, GA4 lead tracking, alt text, and indexing requests.

4

Ongoing: 2 new blog posts a week since Oct 6.

SERVICES USED

What this included.

Website & Local SEO
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