Reliable Language Services

More local reach for a language services firm

An SEO overhaul, new service pages, and local town pages for Reliable Language Services.

Client website homepage built by Longline Digital
THE CHALLENGE

Where things started.

The site needed stronger SEO titles, meta descriptions, and alt text, and it had no pages for the individual services and towns the firm serves. GA4 lead tracking had stopped working.

WHAT I DID

The work.

Site audit & fixes

Fixed SEO titles, meta descriptions, alt text, 18 heading issues, and canonicals, and added LocalBusiness schema.

New service pages

Built 4 service pages (USCIS, Spanish, Medical, Legal) plus a certified-translation landing page.

Local town pages

Wrote 54 Maryland town pages across two counties, about 560 words each, with a locations directory.

Tracking & ads

Restored GA4 lead tracking, added a phone field to 3 forms, and fixed Google Ads conversion tracking.

RESULTS

By the numbers.

3

New customers in week one (client-reported)

54

Local town pages

4

New service pages

4

SEO blog posts published

Customer count is client-reported, not ad-tracked. Lighthouse mobile scores also rose: Home 40→43, Contact 46→51.

TIMELINE

How it came together.

1

Oct 7: Site audit, SEO titles and meta, alt text, and a certified-translation landing page.

2

Oct 8: Ad sitelinks and a Call Now option added.

3

Oct 12: Schema, canonicals, 4 service pages, 54 town pages, and GA4 lead tracking restored.

4

Oct 13: Towns ad campaign live and a phone field added to 3 forms.

SERVICES USED

What this included.

Website, Local SEO & Google Ads
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